Third-party validated
Bizo is the first and only third-party certified online business audience data provider. Based on a rigorous audit that included validation of Bizo’s systems, procedures, and data collection methods, BPA Worldwide has certified the Bizo platform and the underlying "bizographic" data that powers it, as a valid and non-personally identifiable source of business audience data.
"With greater demand for transparency in online marketing, advertisers want assurance that the data they are using to analyze media buys is not only accurate, but has been collected in a truly anonymous manner. Our certification has determined that Bizo meets or exceeds industry requirements for accurate and anonymous data. Based on our confidence in the Bizo data, we have added the Bizo Analyze service as a key component of our complete Web audit package."
– Peter Black, senior vice president of business development for BPA Worldwide
"In just a few months working with Bizo, we're increasing our brand awareness with audiences that matter," said Richard Turcott, CMO for RatePoint, Inc., a leading provider of customer feedback and online reputation management services. "Bizo's business targeting ensures we're getting in front of the most qualified audiences for our business, and it shows in the results."
